Karen J Marchetti

Karen J. Marchetti brings 30+ years of Internet marketing and direct marketing planning, testing, and creative expertise for leaders worldwide, including:

Qualcomm, Union Bank of California, Bank of America, Lifeline Skin Care, Lifeline Cell Technology, RIMES Technologies, Brilliance Financial Technology, NES Associates, and American Nurses Association.

She has taught Internet Marketing and Direct Marketing at San Diego State University, University of San Diego, UC San Diego, CSU Long Beach, and the University of San Francisco. Marchetti is a Google Ads Qualified Search Consultant and a Google Analytics Certified Consultant.

Her digital strategies have doubled client sales, boosted online leads by 67%, driven 60% response to a survey by C-level executives, increased email click-through by 200%, and generated a 22% opt-in rate!

Her Internet marketing and direct marketing articles regularly appear in national and regional magazines and newspapers, including AMA’s Marketing News and the San Diego Business Journal.

Among her accolades are:

“Woman Who Means Business” in Marketing by the San Diego Business Journal

“Direct Marketer of the Year” by the San Diego Direct Marketing Association

Judge of the Direct Marketing Association’s International ECHO Awards

She has served on the Board of Directors for the San Diego Software Industry Council, San Diego Direct Marketing Association, and the San Diego American Marketing Association.

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